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Competitiveness vs. Sustainability (January 2007) | Corporate Social Responsibility
by Julio Cesar Bin

Actually, you already know the answer, but let's think these two concepts over before jumping to conclusions. Competitiveness is certainly part of our daily lives. It means a contest, between two or more individuals in simultaneous pursuit of an advantage, a victory, a prize, success. As such, competitiveness is found not only at school, at work and in our careers, but also in the traffic, sports , love, family; in fact, in the most trivial of life's activities. Competition has been a vital human survival instinct from the very beginning and is genetically part of human nature. ...[ Read More ]

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